Trade mark: In a competitive marketplace

In a competitive marketplace, the power of a trademark lies in its ability to set a brand apart. But not every word, logo, or symbol qualifies for trademark protection. Indian trademark law, rooted in the Trade Mark Act, 1999, lays down clear criteria on what can—and cannot—be registered as a trademark. From the essential requirement of graphical representation to the crucial test of distinctiveness, the legal framework ensures that only marks capable of identifying the true source of ... The symbols ™, ®, ©, and ℠ pepper the products we buy and culture we consume. But what do these cryptic little characters even signify? All E-filing users are hereby informed that due to maintenance activities scheduled at Bharatkosh (NTRP) from 6:00 PM on 07.11.2025 to 6:00 PM on 08.11.2025 e-filing payment services may be affected. Any timelines falling due for payment during this period (from 6:00 PM on 07.11.2025 to 6:00 PM on 08.11.2025) is hereby extended till 09-11-2025. Explore trademark registration, search, and e-services on India's official Intellectual Property portal. Access dynamic utilities, public notices, and registry information.