Pestle analysis: Learn how to use the PESTEL analysis

Learn how to use the PESTEL analysis tool to examine external factors affecting your business. This guide covers PESTEL analysis definition, steps, examples, templates, and more. Learn how to use PESTEL analysis, a strategic framework that evaluates the external factors affecting your business. Explore the six components of PESTEL (Political, Economic, Social, Technological, Environmental, and Legal) and see examples of each. PESTLE analysis is a strategic planning tool that evaluates how Political, Economic, Social, Technological, Legal and Environmental factors affect a business or an organization. Learn the meaning, purpose, method and application of PESTLE analysis with a free template and examples. A PESTLE Analysis examines external market factors – including Political, Economic, Social, Technological, Legal, and Environmental – and market trends that might impact your organization’s direction, performance, and position in the marketplace.