Pallor is a term that describes an abnormally pale appearance. It occurs when there is a decrease in the amount of blood flowing to your tissues. Pale skin can result from reduced blood flow, anemia, genetics, or other factors. Learn how to identify, diagnose, and treat pale skin , and find out when to see a doctor. Pale skin can be a sign of a temporary reaction or a medical condition. Learn about the common causes of paleness, such as vasovagal syncope, hypoglycemia, anemia, sepsis, and frostbite, and how to manage them.